E-Commerce

certified Workshop sessions Total Number of Sessions: 3 duration Total Duration: 21 Hours
knowledge

Program Overview

•Participants will leave the workshop with:
•A clear understanding of how to start and manage an online business.
•The ability to design a basic e-commerce website and marketing strategy.
•Practical tools for logistics, payments, and customer engagement.
•A personalized business plan for launching or improving an e-commerce store.

target

Who Should Attend

  • Aspiring Entrepreneurs
  • Small Business Owners
  • Marketing and Sales Professionals
  • Students and Graduates
  • Freelancers and Creatives
objective

Learning Objectives

After completing this course

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    Understand the fundamentals of e-commerce and online business models.

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    Identify profitable products and niche markets.

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    Choose the right e-commerce platform

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    Apply digital marketing tools to attract and retain customers.

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    Manage online payments, logistics, and customer service effectively.

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    Develop an action plan to launch or improve an online store.

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objective

Course Prerequisite

No prior education or work experience required.

Course Outline

Foundations of E-Commerce and Online Business

  • Introduction: The Digital Economy and Online Commerce Trends
  • Understanding E-Commerce Models (B2C, B2B, C2C, D2C)
  • Choosing What to Sell: Finding Profitable Products and Niches
  • Group Activity: Identifying Market Gaps and Opportunities
  • Setting Up Your Online Store: Platforms, Domains, and Design
  • Payment Gateways and Security Basics
  • Customer Journey and User Experience (UX) Essentials
  • Practical Exercise: Drafting Your E-Commerce Setup Plan

 

Marketing, Growth & Operations

  • Introduction to Digital Marketing for E-Commerce
  • SEO, Social Media, and Paid Ads Overview
  • Email and Content Marketing Strategies
  • Group Activity: Create a Digital Campaign Plan
  • Managing Inventory, Delivery, and Customer Service
  • Building Brand Loyalty and Online Reputation
  • Measuring Success: KPIs and Analytics Tools
  • Final Reflections and Certificates
Sunday - Tuesday, 08:00am - 03:00pm
calendar Date: 29 Nov 2026 - 01 Dec 2026
Language: Arabic
Regular Registration :
calendar Date : 21 Oct 2025 - 16 Nov 2026
1,000 QAR
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