Qatat Finance and Business Academic

QFBA

Course Overview:

This course offers a practical, career-focused introduction to user experience and web design. Through expert-led content, interactive modules, case studies, and practical toolkits, you'll gain the skills to build user-centric websites and improve digital experiences.

Key Highlights:

  • 5 Interactive Modules
  • Associate Level Certification
  • 11 Hours of Self-Paced Learning
  • FREE DMI Membership Included
  • Practical Toolkits and Templates

Duration:

11 Hours

Self-Paced Learning

Format:

100% Online

On-Demand Access

Certification:

Associate Certificate

Course Modules:

Module 1: Website Design and Problem-Solving

Duration: 1h 36m

Learn how to build user-friendly websites through problem-solving, usability principles, and measuring user engagement.

Knowledge Gain:

  • Web Design & Website Optimization
  • Publishing a Basic Website
  • User Experience Fundamentals
  • 5 Usability Principles
  • Problem-Solving for Better Design

Case Study:

Slack: Blowing Up the Business Communications Realm

Module 2: Design-Led Websites and eCommerce

Duration: 3h 21m

Design experiences that convert visitors into customers by thinking like your user and applying tested UX strategies.

Knowledge Gain:

  • UX Design Principles
  • Visual Design Best Practices
  • UX Patterns in Web Design
  • Design-Led Content Marketing
  • Prototyping and User Testing
  • Implementing Effective UX

Toolkits Included:

  • Infographic: The 5 Steps of Keyword Research
  • Toolkit & Handbook: On-Site SEO Audit

Case Study:

Voice Search with Clark Boyd (Podcast)

Module 3: Graphic Design and Creative Skills

Duration: 1h 33m

Discover the principles of strong visual communication, and how to create compelling, consistent creative assets.

Knowledge Gain:

  • Enhancing Creative Thinking
  • Graphic Design Principles
  • Brand Guidelines and Visual Consistency
  • Designing Effective Graphics

Topics Covered:

  • Content Ideation Template
  • Style Elements Template and Worksheet

Case Study:

Glossier: A Thoroughly Modern Beauty Brand

Module 4: SEO for Websites

Duration: 2h 12m

Learn how to increase website visibility, drive traffic, and create mobile-friendly experiences with effective SEO practices.

Knowledge Gain:

  • Search Engine Marketing Basics
  • eCommerce and Mobile Optimization
  • SEO Best Practices

Toolkits Included:

On-Site SEO Audit Handbook

Case Study:

Why SEO is Changing and How Best to Respond

Module 5: Tracking Websites and Project Management

Duration: 2h 07m

Explore how to track user behavior, set goals with analytics, and manage UX projects using real-time data.

Knowledge Gain:

  • Project Management in UX
  • Google Analytics Setup
  • Analytics Tools for Marketing
  • Using Data to Improve UX
  • Setting Goals with Analytics

Toolkits Included:

  • One-Year Gantt Calendar Template
  • Funnel Conversion Reporting Toolkit

Case Study:

Tinder: Taking Dating into a Dystopian Future?

Course Fee: 445 USD or 1,620 QAR

*Register and pay in QAR